Marketing Supervisor [Taiwan]

 

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Professional Type

Consumer Marketing / Trading

Job Code

TW02545-006

Position

Marketing Supervisor

Company Nationality

USA

Working Location

New Taipei City

Academic Background

Bachelor

English Proficiency

Business Level

Qualification

PR, advertising, or communication profession or a combination of these fields.

PR event and road show planning with big brand/big budget experience.

Thorough knowledge of strategic planning principles and marketing best practices.

Familiarity with all type media and social media analytics.

Good understanding of market research techniques, data analysis and statistics methods.

Have excellent writing, communication and presentation skills to effectively articulate ideas to agencies, colleagues or dealers.

Strong organizational and time-management abilities to multitask

Fluent English Language Skills

Job Description

1.Propose and develop the draft plan for advertising/communication campaigns (TV, print, OOH etc.), press conferences, promotional campaign and road show. Assist Marketing head to execute and control of various campaign from the beginning to the end. Submit the project performance review report.
2.PR and Event

Maximized media coverage via media initiative and channel/JV events. Maintain Simmons as major source of info and key opinion leader in market.

Maintain good media relationship.

3. Product Development (20%)

Assist the marketing department head in researching and evaluating new product opportunities, demand for potential products, and customer needs and insights.

Assist the marketing department head in working with the purchase department and sales teams to manage new product development.

Assist the marketing department head in managing launch campaigns for new product and managing distribution channels for products.

Execute marketing strategy and the execution

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