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Weekday is a street fashion lifestyle brand by and for the creative generation, setting out to make waves.
We rest on the foundation of responsible and progressive values that have guided us since the very beginning. Driven by creativity, fueled by a remix of different communities, niches and sub-cultures, powered by design and technology.
We are dedicated to encouraging self-confidence and self-expression through unique, inspiring, and creative initiatives. Collaborating locally and globally, with creatives of all kinds, to build a genuine bond and strong communities.
Our success is based on our people. We offer you a high pace, fun and dynamic work environment built on everyone’s ownership, teamwork, creativity, and engagement.
Apply for the role as PR & Influencer Coordinator for Weekday and be a part of our amazing team!
As a PR & Influencer Marketing Coordinator your will play a vital part of our Customer Experience team at Weekday.
You overall assignment is to manage and drive influencer network for PR and affiliate tied to overall strategies for Weekday and Monki, as well as support with media and editorial contacts, events, press days and gifting. You will be part of our Digital Marketing Team consisting of Organic Social, Paid Social, SEM, Affiliate, CRM and PR.
Main responsibilities:
- Manage product placements and seeding within PR and influencer marketing as well as Affiliate partners. Follow up on influencer content and KPIs
- Build a network with key influencers in line with overall PR & Influencer strategy and Affiliate strategy. Manage and coordinate samples for editorial requests to achieve print, digital & social media coverage in all media partner & target outlets.
- Assist in managing and updating the media lists and contact database on a continual basis
- Proactively work with the assortment and merch team to generate placements of products, with a focus on seasonal pushes.
- Develop media relation skills and editorial contacts across the fashion, music and art scene. Study industry trends to help assess new opportunities.
- Support in PR and Social Media project execution such as creative gifting, events, press days etc.
To thrive in this role be believe you are comfortable to work both independently and as part of a team in a fast-paced environment, managing multiple tasks at the same time while keeping a positive mindset. You have an organized and structured approach, able to prioritize and take full ownership of responsibilities.
- Bachelor’s degree in communications, marketing or related field
- 1+ years of working experience through student jobs, internships, traineeships or comparable marketing or business roles (preferably in FMCG or B2C companies)
- Strong project management skills, able to coordinate multiple projects & full details at the same time across stakeholders and deliver high quality on time
- Familiarity with Rakuten, Google Analytics is a plus
- Have excellent written and oral communication skills in English
Additional Information
This is a full-time permanent position starting as soon as possible, based on-site at Weekday’s Head Office in Stockholm, Sweden.
If you feel your experience, skills and ambitions are right for this role, please send in your resume (no need for cover letter) latest 6th of August.
We look forward to receiving your application!
We know that diversity is what makes us strong. Our teams should consist of great mix of people that share and combine their knowledge, experiences, and ideas. It leads to a positive impact on how we address challenges, what we perceive possible and how we choose to relate to our colleagues and customers all over the world.
